NPD Leadership Articles and Resources
By Gary Hinkle
They’re selling features we haven’t even designed yet!—is a common complaint from engineers about marketing. Requirements are a moving target, thanks to marketing. They’re not well-defined. They’re growing and changing, yet deadlines and schedules are firm. While engineering is pointing fingers at marketing, marketing is pointing back. Engineers aren’t getting the importance…
By Gary Hinkle
A leading electronics company suffered a setback when a systems engineer was pushing his own ideas hard, all the while belittling the ideas of others. It was clear to everyone he thought highly of his own ideas and expertise and not much of everyone else’s.
By Gary Hinkle These are relatively simple concepts, but they require in-depth knowledge, consistent effort and discipline to get full benefit. 1. Prioritize Based on Cost of Delay The cost of delay on major projects averages tens of thousands of dollars per day in lost profit. Major factors contributing to
By Gary Hinkle It’s ridiculous if you think about it – businesses invest billions of dollars per year on leadership development, yet we continue to have a shortage of true leaders in business. Not every business suffers from this shortage, but I know that within many organizations involved in technology
By Dorian Simpson Corporate innovators – engineers, marketers and sales professionals that desire to see their ideas come to life in an organization – face a wide range of obstacles when presenting new opportunities. Ultimately they must ask for support and funds in what I call the “executive inquisition.” In
By Gary Hinkle Managing engineering and other technical functions is mind-bogglingly difficult for many people in these roles. It’s more difficult than managing non-technical work because of the complexity involved and what’s at stake. The challenges related to managing technical work require special skills and suitable people who embrace the
By Susan de la Vergne What We Didn’t Learn in School The education systems that hatched us emphasized logical reasoning and memorization. That’s the way to maximize our brain potential! Courses are designed to use our cognitive intelligence, and once we successfully complete a lot of them (the courses,
By Susan de la Vergne
Scenario 1) Mark, a software engineer in Silicon Valley, disliked his boss. “If only I worked for Ekan instead of Sean. Sean argues with me all the time. It’s like he doesn’t think I know what I’m doing.” So Mark manages to get transferred to Ekan, who has a reputation as a hands-off, high energy manager. But after Mark makes the move, he finds out Ekan has a short fuse, gets furious and comes unglued when a sev 1 problem hits the team, as it often does.
By Chris Sheesley
Anyone motivated to read this article already knows active listening skills through exposure to it in training and books. Yet, if you’re like most people, you find it strangely distasteful to be either the giver or receiver of active listening technique.